Posted by: Rajiv Harjai | April 2, 2007

You Tube: Just not junk, its a great learning source

Today Internet has become a major source of learning, but is YOU TUBE also a learning source? YES, it is. I am currently doing a study on Bernay, Propaganda, Democracy and Public Relations, yes I have tons of books given by my tutor to read, and innumerable books which are available in my University library, and of course plenty of journals available to me.

After reading at least 2-3 books and god knows how many journals and visiting several websites, it becomes boring and monotonous as hell.

I usually take breaks while studying and would go to Comedy Central and You Tube to get a laugh and relax.

This time when I was at You Tube, I searched for democracy and Bernay and to my amazement I found Tons of videos and documentaries on it. In a few hours I learnt, what it would have taken me a couple of days to learn, had I relied solely on books and journals.

Now don’t get me wrong books and journals are the best way to study, but another source is YOU TUBE where you don’t get as much information as the books, but you get a summarized idea of the concept. It’s like attending a lecture, and is always a welcome break from the monotony of books and journals.

THE CENTURY OF SELF is a set of 4 documentaries which I found really good on democracy, propaganda, bernay and public relations.

It further, coincides with Collins study of the way people learn. The maximum percentage through which people learn is Visual and Auditory which is 50-60% of audiences and Kinesthetic & Tactile is around 15%. I learn through Mixed Modalities… which is around 25-30% of people.

Below is a table where you can tick which applies to you and see which way you Learn.

Modalities… How do you learn?

When you…



Kinesthetic & Tactile


Do you try to see the word?

Do you sound out the word or use phonetic approach?

Do you write the word down to find if it feels right?


Do you sparingly but dislike listening for too long? Do you favour words such as see, picture, and imagine?

Do you enjoy listening but are impatient to talk? Do you use words such as hear, tune, and thing?

Do you gesture and use expressive movements? Do you use words such as feel, touch, and hold?


Do you become distracted by untidiness or movement?

Do you become distracted by sounds or noises?

Do you become distracted by activity around you?

Meat someone again

Do you forget names but remember faces or remember where you met?

Do you forget faces but remember names or remember what you talked about?

Do you remember best what you did together?

Contact people on Business

Do you prefer direct, face-to-face personal meetings?

Do you prefer the telephone?

Do you talk with them while walking or participating in an activity?


Do you like descriptive scenes or pause to imagine the actions?

Do you enjoy dialog and conversation or hear the characters talk?

Do you prefer action stories or are not a keen reader?

Do Something new at work

Do you like to see demonstrations diagrams, slides, or posters?

Do you prefer verbal instructions or talking about it with someone else?

Do you prefer to jump right in and try it?

Put something together

Do you like at the directions and the picture?


Do you ignore the directions and figure it out as you go along?

Need help with a computer application

Do you seek out pictures or diagrams?

Do you call the help desk, ask a neighbour, or growl at the computer?

Do you keep trying to do it or try it on another computer?

The table adapted from Colin Rose (1987) is one way to find out “How do you learn?”



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